With almost every human on planet Earth having a mobile in his/her hand, it makes sense to design a mobile-friendly website. People visit websites on the go. If your website is not mobile-optimized, your business can lose a lot of potential customers. Mobile optimization is the need of the hour, and you, as a business, cannot ignore this indispensable aspect.
Here are a few important points to consider:
- Mobile users have a short attention span.
Talk of the new generation and they are more into a fast-paced lifestyle. No wonder if your website does not keep pace with its speed, you are the loser. Now, when a person is scrolling on their mobile, they are unlikely to read a whole page of text. So, as a business, you got little time to capture your audience’s attention.
This calls for highly attractive design, such as graphics, pop-ups, interactive content, AI chatbots, and powerful call-to-action (CTA) keywords. You must create a deep impact, and you got only a few seconds to do this!
- Mobile users check their phones several times a day.
A recent survey revealed that a typical American would check his/her smartphone 344 times in a day! So, you have 344 chances to grab their attention. It could be just a fleeting moment, but if they find something significant, they will stay for longer.
You can’t miss harnessing such a vast scope audience, can you? Wisdom says it’s better to hire a marketing agency in Louisiana that harbors a team of specialists who know the job well.
- Search engines prefer mobile-friendly websites.
Organic searches constitute more than half of the total traffic on a website. Now, with an increasing number of people preferring to use mobiles to search for websites, search engines now prioritize the mobile-friendliness of a website in ranking it. So, if your website is not mobile-friendly, your chances of ranking high are bleak.
A reputable marketing agency understands this, as they keep tabs on the current trends of Google and other search engines. When you hire a competent team, they would advise you to be more particular about the mobile-friendliness of a website.
That’s why it is crucial for a business to update and examine its SEO practices regularly.
- Mobile users prefer to communicate through the device at hand.
Most people prefer to communicate through mobiles. It is rather convenient to check and reply to emails, use apps, or do social networking with the device in hand. So, a large part of your business success depends on how optimized your communication channels are.
For example, medical marketing must have speedy and relevant communication channels to make it convenient for people to take the services. If you are a doctor or a healthcare clinic, a team of professionals dedicated to designing a mobile-friendly, highly communicable platform for your healthcare services would be a boon.
Why not search for a “marketing agency near me” and get such a team?