It has always been the norm for real estate agents to recruit professionals who can physically stage properties. However, times are changing. And as the technology is becoming more advanced, more and more agents have started to stage the properties virtually. Yes, virtual staging is a real thing now! And many people may not be aware of this concept. If you are one of them, this article is going to help you know all about it.
Defining Virtual Staging
You may not this, but high-quality virtual staging looks similar to the images taken of the traditionally staged properties. Hence, there is a possibility that you may have seen the virtually staged properties without realizing it. One thing to keep in mind here is that virtual staging can only happen online. Therefore, it is important to have a strong internet connection. There are many reliable providers that you can contact, such as the Cox internet deals, and ask them about the deals.
So, what is virtual staging? Well, it is a process where professional designers create an almost realistic model of the property. They use gaming and 3D technology to add décor and furniture in the empty space of the property. These models allow homebuyers to understand the true potential of the space which helps them in the purchasing decision.
Both virtually and physically staged properties look alike. And both of them have their own importance. These two types help real estate agents to market the property and attract more buyers. However, you have to know that an image of the virtually staged space will look more beautiful as it will contain more elements as compared to an image of an empty room.
Virtual Staging Can Do Wonders
Virtual staging is helpful in bringing the space to life. You can consider it as an umbrella term that is used to edit the real estate listing images. With this method, you can easily stage a vacant house or a room. But it can also do the following:
- Changing interior walls, ceilings, landscapes, and floors
- Deleting the existing items and adding new ones
- Applying different effects on the image to make it more appealing
- Enhancing an image’s orientation or lighting
The purpose of virtual staging is to show the space’s true potential to the buyers. It can also help change a buyer’s perspective about the space.
Why Use Virtual Staging
Now that you know about virtual staging, you may be thinking, why should you use it? Well, the answer is simple; it helps in selling houses faster. Also, the property can sell much quicker. And guess what? If a buyer really likes the property, you will be able to sell it for more money! If you have any doubts regarding this, consider this example: There are two images, one that shows empty rooms and the second that has beautifully staged listings. It’s not hard to guess which one the buyer is going to like the most. In addition, Forbes did research on this as well and found out that staged listing sells 87% quicker. Therefore, it just makes sense to use virtual staging. It is ultimately going to increase the ROI. Plus, you will be able to sell your listings much quicker. And who wouldn’t want that, right?!
Virtual Staging vs. Traditional Staging
There are some people who still prefer traditional staging. And although there is nothing wrong with that, they might not be able to see the results they want. Whereas virtual staging can help them achieve their goals. With that said, let’s compare the two and find out which is better.
Pros of Traditional Staging
- Appeals to the Buyers
- Enhances the buyer’s perceived value of the home
- Allows buyers to feel the space and walk-through rooms
Cons of Traditional Staging
- Time delays
- Design limitations
Pros of Virtual Staging
- Low cost
- Allows agents to sell for more money
- Unlimited design options
Cons of Virtual Staging
- Problems with design
- Imperfect images
As you can see, both approaches have their respective pros and cons. However, if you wish to go with the traditional staging, you might have to spend a lot to make the place beautiful. Also, there will be delays along with design limitations. But if you select virtual staging, you won’t need to spend so much. All you are going to do is hire some decent professional graphic designers who can show the true worth of the space to the buyers. But if you are going with this approach, you will have to make sure that the designs you create are flawless. Also, the images should be crisp and not of low quality.
Virtual staging is simple. You just have to take the perfect images of the property and then have some fun with them. Use different software to add elements and see what enhances the beauty of the place. Also, it is suggested to make multiple designs of the location. And once you have them ready, you can present them to the potential buyers, and who knows, you may just land a sale quicker than you thought.