According to the stats, there are over 1.2 billion listings you will get on eBay. This means that the competition on eBay is real. As a seller, you should up your game to catch the eye of customers (182 million buyers). Master the art of getting your listing on top of eBay. Learn the skills of completing sales using this Comprehensive Guide by Nahar Geva @ ZIK Analytics. It’s all about getting positive feedback. Use the following tried tips and tricks to make crazy sales on eBay.
Create SEO Optimized Product Descriptions
Make sure that your product descriptions are SEO-optimized. Describe your items in detail. The content should be clear, precise, and compelling. Don’t forget to include the item’s model, size, price, and color. You may also want to consider checking out similar sold products to see the type of keywords used by your competitors.
Quality Photos
Invest in a high-end camera. Customers want to get a clear view of what they’re buying. So, make sure that your listings feature high-quality, original photography. In this modern world, people are addicted to visuals. As such, it’s imperative to incorporate attractive photography into your listings.
Don’t Use Stock Images
Avoid using stock images. When it comes to digital marketing, you need to post specific images of the items you’re selling. Customers want to see real pictures of your products. And it’s always advisable to utilize ‘Instagram-style’ pictures. These photos usually perform better since they promote transparency. Just be sure to take the photos from multiple angles.
Get Pricing Right
Check your prices. Make sure that your prices are competitively set. This won’t just attract customers but it’ll also improve the product’s visibility in eBay’s search results. You can also employ the selling methods used by auctioneers.
Compare prices of similar products. If your prices are too high, rework your pricing. Ensure that it’s a competitive price. Remember, customers will also try comparing different products. If your pricing is too high, they will ignore your products and look for better options one.
Daily Listing
Stay active. Don’t just list your products once in a while. Do it consistently. Post new products daily. eBay algorithms are designed to recognize new product listings. For instance, if you have 7 products, list one product per day. Don’t wait to list all of them in a single day. It won’t yield many results. Make a quality listing.
Establish Trust
Selling on eBay is all about trust. In everything you do, establish trust. Establishing trust signals in all stages of sales will make your customers trust you. Remember, the modern customer is aware of the presence of scammers online.
Fill in the right information on eBay. Fill in the process. Include the policies. A good photo is also a trust signal. Consider displaying reviews and customer testimonials. Address any issues like scratches, tears, as well as defects. Make a good, correct product video or photo.
Other Tips
- Start with low prices
- Free 30-day returns will also work.
- Think about free shipping
- Request feedback
- Use your social media account for sharing your listings
The Bottom-Line
Of course, eBay comes with more than 180 million active customers. However, there are more than 1.2 billion active listings on eBay. This means that the competition for customers is very stiff. However, you can make sales. The above tips and tricks are all you need to make crazy sales on eBay.